Staud Just Launched the New Bag That's Going to Cause an Internet Frenzy

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(Image credit: George Augusto/Courtesy of Staud)

The fashion world's obsession with Staud is no secret—and it's easy to see why. The cool-girl label is constantly releasing unique party pieces, It bags, and, as of earlier this year, It shoes. I've personally waxed poetic about the Keith Sandal in countless stories already this summer (if you're into heeled flip-flops like I am). 

But back to the topic of Staud It bags—first it was the Bisset Bucket Bag that had fashion girls buzzing, then last year it was the PVC Shirley bag nobody could keep in stock. Well, folks, this year it's the Moon Bag that's going to send us all into a shopping frenzy. The '70s-inspired style features a unique shape that, true to Staud's DNA, is both stylish and functional at the same time. 

Available in two sizes and eight colorways (all of which are under $400), the Moon Bag will be fall 2019's bag du jour—mark my words. As of today, it's available through Staud's early access shopping event before their full fall collection launches on August 13th. Now the only dilemma is which colorway to get. Keep scrolling to see and shop the Staud Moon Bag for yourself.

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(Image credit: George Augusto/Courtesy of Staud)

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(Image credit: George Augusto/Courtesy of Staud)

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(Image credit: George Augusto/Courtesy of Staud)

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(Image credit: George Augusto/Courtesy of Staud)

Shop the Moon Bag

How fashion girls are wearing Staud right now:

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Next up: 18 pretty fall outfit ideas from around the world.

Caitlin Burnett
Contributing Editor