25 Spring Items That Put a Smile on My Face

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(Image credit: @danroberts)

Most Wanted is a weekly series in which one Who What Wear team member or friend of the brand will share the top 25 fashion and beauty finds on their current wish list.

It’s finally late February. In New York, that’s the time of year when mannequins in floral dresses appear optimistically in store windows, looking very lost. It reminds me of being at JFK the Friday before Christmas when you’re hustling to your gate wearing the giant coat that didn’t fit in your suitcase, and then you pass by the last few people boarding a flight leaving for Mexico… Slightly soul-destroying, but those mannequins are also a beacon of hope, reminding us how even on the gloomiest day, we’re inevitably headed for breezy fabrics, pastel-colored sandals, and all the other things guaranteed to put me in a good mood.

Spring just has a feel-good quality baked right in, and that’s inspired this new-season most-wanted list in more ways than one. While I’ve yet to discover a brand that’s truly "sustainable,” I’ve definitely found plenty making positive moves, whether it’s a commitment to responsibly sourced materials, cruelty-free or mindful beauty products, or giving back to local communities. In the Venn diagram of cheerful spring buys and mindful purchases, the 25 items below all exist somewhere in the overlap—which is to say, they’re doubling down on the feel-good buzz.

Up next: 25 Things That Make Up My Official L.A.-Girl Wardrobe

Natalie Cantell
Executive Director, Brand Studio

Natalie leads the style direction for the all content we create in partnership with our friends at various brands plus the legendary team of editors who work on those shoots and stories. She loves collaborating and storytelling, so it's a really fun role for her. It's also the first full-time job she's ever had⁠! She started out in her career as a very mediocre model who agreed to her first styling job to impress a photographer she had a crush on, which led her down a happy path of contributing to Vogue Australia and working as a stylist, fashion writer, and creative director for all sorts of brands and titles. She has a bachelor of communications, but most of her career opportunities came up thanks to some fleeting and accidental street style moments. She's been at Who What Wear for three and a half years and still loves to work as a freelance consultant with brands and designers to shoot their campaigns in NYC. She's originally from New Zealand, and Bondi Beach is her second home, but like just about every other 20-something, she fell in love with New York at some point. She lives in Williamsburg with her fiancé and their weird little dog, Ruby. If you ever need reccies for feel-good fashion, legit coffee spots, politics podcasts, or non-intimidating yoga studios, she's very much your girl.