Bought by You: The 20 Most-Purchased Fashion Items of August

If you're reading this, you probably appreciate how much Who What Wear's fashion editors love to shop. And they're really, really good at it. From trend forecasting to street style and celeb outfit IDs, if it's worth adding to your wardrobe, we've probably written about it and included a handy hyperlink (or as we like to say, "shopped it out"). Whether you're interested in upgrading your work from home outfits, replacing worn-out bras, or simply finding the best jeans for your figure, Who What Wear has you covered.

Now, a new month means it's time to turn the spotlight back on our favorite shoppers—you!

Below, you will find the most popular fashion pieces under $100 actually purchased by Who What Wear readers (and, let's be honest, staffers too) over the past month, along with a few notes about why we also love each item. Think of it as a Who What Wear nomination seconded by hundreds—sometimes even thousands—of our readers, updated monthly not only to reflect the best purchases we've made but also what is still available and genuinely worth adding to your shopping cart.

Intrigued? We hope so. Keep scrolling to see the 20 most popular fashion items our readers purchased in August, and be sure to let us know if your must-haves made the list. We may shop till we drop, but our DMs are always open.

Tops and Jackets

These Were the 20 Most Popular Fashion Items of July



No surprise here: this plain white tee is a Who What Wear favorite year-round.

You know sweater vests are making a major comeback, right?

For those Zoom calls where you need to look a bit more put together.

Dresses & Skirts

These Were the 20 Most Popular Fashion Items of August



Who says you can't wear white after Labor Day? This dress makes the list for the second month in a row.

Just throw it on and you're ready for whatever the day brings.

This entire outfit was a hit! Don't forget to grab the matching cardigan and tank top before checking out.


These Were the 20 Most Popular Fashion Items of August



These black bootcut jeans go with literally everything. 

Found: the perfect replacement for the worn-out joggers we've been wearing since March. 

Keeping it soft, cozy, and convenient (pockets!) at home.


These Were the 20 Most Popular Fashion Items of August



Wireless bras don't get any better than this. 

But if you're back on the underwire bandwagon, this repeat best-seller is surprisingly comfortable. 

The same goes for this Natori style which offers a bit more coverage and light lining.

Shoes and Accessories

These Were the 20 Most Popular Fashion Items of August



We love a fun, affordable set of washable masks.

These fluffy slippers were made for crisp fall mornings.

And, Who What Wear readers know you can never go wrong with a classic pair of white kicks.

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