8 New Jewellery Brands I Just Discovered on Instagram
I'm nothing if not constantly inspired by everything I come across on my weekly (ok, nightly) Instagram binges. Whether I'm looking to what cool girls on the platform are buying from our favourite retailers like Shopbop and Zara or uncovering those fashion brands on the brink of blowing up, nothing gets me giddier. For someone who scouts the internet every day for the best shopping, uncovering a new-to-me brand I'm infatuated with is a serious thrill.
Lately, my Saved folder has been racking up a lot of new jewellery designers that seem to have a completely fresh perspective. Each of their designs feels undoubtedly original, a tough feat in the current age of near-identical gold hoops and stacked rings. From the sculptural, art-inspired rings to the quirky charm anklet you didn't know you needed, I'm sharing eight new brands you might not have heard of yet but definitely will soon. Go ahead and stalk the following indie jewellery brands at your leisure. With love, from my Saved folder to yours.
Alex Jewelry Studio
I'm usually not a fan of mixing jewellery metals, but as soon as I came across Alex Jewelry Studio's smoothed Pebble Rings, nothing made more sense to me than wearing silver and gold together—at least if it looks like this.
Not all jewellery need be so serious. One look at Alteria's quirky, cheerful designs confirms that even something small like a fruity anklet can lift your mood.
Each piece of Prounis Jewelry's beautiful baroque designs is handwrought in NYC but has an altogether worldlier quality.
Ariana Boussard-Reifel's sculptural pieces are beloved by everyone from celebs like Solange to fashion girls like Giovanna Engelbert.
Meet your next party earrings—from rainbow colours to kitschy heart shapes, Tuza's designs will have you channeling your inner fun girl.
Naida C. Castel
Naida C. Castel's hammered metal and organic shapes make every necklace, ring, and earrings a standout piece.
Personally, I'm a fan of stacking up my jewellery—earrings and necklaces are my jewels of choice. What I love about A/N/K Studios is that its designs offer a cool update to my everyday stacking pieces.
Twenty-eighteen called—it wants you to wear seashell jewellery. Seriously, in a matter of weeks since launching, Wald Berlin's freshwater pearl and shell pieces have gone viral on Instagram, and now the brand is our go-to.
I don't know about you, but I've already added something from each designer to my cart.