Chances are, by now you’ve probably heard of (or bought) the New Zealand-made sustainable sneakers that everyone’s obsessed with. Yes, we’re talking about Allbirds, and yes, we mean everyone. All you have to do is try on the sneakers once, and you’ll understand why: They're almost unreasonably comfortable. But that’s not the only reason why we love them. In addition to their sleek look and comfort-factor, Allbirds has a central focus on sustainability and works with natural materials to minimise the environmental impact. In fact, the brand recently released a new sneaker crafted from a material made out of eucalyptus trees. Intriguing, no?
It could be the style or the sustainability (we’re willing to bet on both), but Allbirds shoes have quickly risen to popularity amongst everyone—including some of our favourite celebrities. While we didn’t need further convincing, these definitely provides us with the proof that Allbirds is definitely worth the hype. It’s inspiring to see a brand with a central focus on sustainability, but it’s almost more inspiring to see how consumers have embraced it. If nothing else, the brand’s popularity is proof that sustainability and fashion can (and should) go hand-in-hand. Hopefully, other brands will start to catch on but until then, you can catch us strolling the city in these eco-friendly kicks. Read on to see how celebrities have worn the shoes, and if you don’t own a pair yet, shop our favourite styles below.