From Jessica Chastain to Jessica Rabbit, there’s just something special about having red hair. Thankfully for those of us who aren’t natural redheads, it’s also easy to attain once you decide on the perfect ginger shade and make an appointment with your colorist. After all, there’s no shame in reaching for the dye—even Emma Stone isn’t a natural redhead! So once you’ve landed on the red hair of your dreams, it’s all about maintaining the color, which means having the right products on hand. “Taking care of red hair color properly is the key to making it last,” says celebrity hairstylist and king of color Guy Tang. “Always use a color-safe shampoo and conditioner, and wash a max amount of three times per week and with cool water if you can.”
There are certain hair colors that tend to fade faster, like pink, and there are ones at the opposite end of the spectrum, like blue, which can be stubborn and hard to get rid of. So how long can you expect your red hair to stay looking fresh? According to celebrity hairstylist Danielle Priano, whose clients include Cara Delevingne, Vanessa Hudgens, and Priyanka Chopra, it can depend on a few factors, like your hair type and the process your stylist took to make you red. “If you have lighter hair and just apply a dark-red color to the hair, it will fade quickly,” she says. “Your professional stylist will know what to do with your hair type and put pigments into the hair prior to red application that will help the color last.” Tang adds, “The longevity of red hair color can vary greatly but generally lasts about four to six weeks if well cared for. I would say that red lasts longer than pink most of the time.”
Tang also says that red hair tends to turn brassy from too much heat, so it’s good to use heat-protectant spray before blow-drying or using hot tools in order to protect the vibrancy of the red color. Of course, washing your hair is when fading is most at risk, so like Tang suggests, always be sure to use a color-safe shampoo and conditioner (put that clarifying shampoo away!), and wash it less (dry shampoo is your friend!). Ahead, nine shampoos and conditioners that will help keep your red hair from fading fast. Keep scrolling!
#1: #Mydentity MyConfidant Color Securing Shampoo and Conditioner
#2: Sexy Hair Healthy Sexy Hair Color Lock Shampoo and Conditioner
#3: Joico Color Infuse Red Shampoo and Conditioner
If you’re in need of a boost of color between salon visits, you can use a color-depositing conditioner, like this one from Joico, which adds in red pigment as it conditions. Green tea extract, antioxidants, UV absorbers, and the brand’s proprietary SmartRelease Technology are also on hand to protect your red from fading while keeping it strong and healthy.
#4: Madison Reed Color Protecting Shampoo and Conditioner Set
#5: Sun Bum Revitalizing Detox Scalp Scrub and Conditioner
A good alternative to a traditional shampoo is a color-safe scalp scrub, like this one from Sun Bum. It contains natural ingredients like detoxifying apple cider vinegar, soothing blue agave, and banana, which have antioxidants that protect the hair and make it stronger.
#6: Pureology Hydrate Shampoo and Conditioner
#7: DPHue Gentle Brightening Shampoo and Gloss+ Semi-Permanent Hair Color and Deep Conditioner in Copper
#8: Color Wow Color Security Shampoo and Conditioner
#9: John Frieda Radiant Red Boosting Shampoo and Conditioner