One of the things I thoroughly enjoy as a fashion editor is seeing what our fashion-loving readers are buying and responding to from the stories we write and the shopping picks we recommend. In fact, every week in our meetings, our data team provides us with insight on what’s selling like hotcakes on Who What Wear in that given week. So today, I thought it would be fun to share some of these best-selling items from the summer so far to hopefully get you inspired and sartorially excited this warm-weather season.
One of the biggest things I noticed is that this month’s best sellers all clock in at a very affordable price point—with most pieces under $50. Other standout items included in the mix are plenty of versatile basics (think tank tops, shorts, and tees), comfy sandals, and sleek swimwear.
Keep scrolling to see what our fashion-savvy readers are buying from Who What Wear right now.