The New "Cool Girl" Jewelry Brands


Collage Vintage

As a fashion editor for Who What Wear, I’m always on the hunt for cool new designers. More and more, Instagram has become a place for discovering young talent. Emerging brands are put in the spotlight when they’re worn by cool fashion girls, and it’s a great way to find out about designers that otherwise might not be on my radar.

While fashion designers often catch my eye, lately it’s the jewelry brands that have been making me pay close attention. There’s a lot more than traditional designs that I’m seeing right now. From sculptural necklaces inspired by works of art to dainty earrings covered in a rainbow of diamonds, there are some truly special pieces making their way onto the scene. Ahead I’m breaking down on-the-rise jewelry brands to watch out for.

Go on to shop the best jewelry brands to start wearing now.