Your Favorite It Girls Made These 11 New Pieces Sell Like Hotcakes

Your favorite Instagram influencers have been busy. Not only are they attending fashion events far and wide, vacationing in exotic destinations, and putting together genius outfits, but many of them have also been trying their hand at designing—to great results, I might add. The most successful influencers have been able to harness their sizable social followings and convince their fans that they absolutely need to buy the pieces they've designed. 

Some influencers have collaborated with established brands while others have formed their very own labels. Editor-turned-influencer Alyssa Coscarelli, for instance, teamed up with Petite Studio, while Aimee Song turned to Revolve for support with her Song of Style brand. Meanwhile, Blanca Miró is designing the coolest blazers we've seen in a long time, and Sania Demina is crafting chic and timeless shoes that are taking off with the Scandi set. Scroll down to shop the best influencer-designed pieces on the market right now. 

Blanca Miró & Maria de la Orden, La Veste 

Oh, you didn't know a patchwork blazer was missed from your wardrobe? Because it most definitely is. Blanca Miró and Maria de la Orden's La Veste line is pure perfection. 

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Sania Claus Demina, Sania D'Mina 

Stockholm-based stylist Sania Demina recently launched a shoe line that coolest girls in Scandinavia are coveting.

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Alyssa Coscarelli, Petite Studio 

New York editor-turned-influencer Alyssa Coscarelli teamed up with Petite Studio on a capsule collection designed for shorter gals, and it's sold like crazy.

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Aimee Song, Song of Style

To no one's surprise, Aimee Song's five million (and counting) Instagram followers have been very interested in her Song of Style brand, resulting in plenty of sold-out pieces. 

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Erin Fitzpatrick
Senior News Editor

Erin got her start as a Who What Wear intern over 12 years ago—back when the site only published a single story per day. (Who What Wear has since increased that number twentyfold.) She graduated magna cum laude from USC, which is how she ended up moving to Los Angeles from her hometown of San Diego. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2016, where she currently holds the title of senior news editor (as well as the unofficial title of resident royal expert—in case you haven't noticed her numerous Meghan Markle and Kate Middleton stories). She spends her days trying to incorporate her idols, Anna Wintour and Roger Federer, into as many stories as possible. Outside of work, she loves tennis, classic rock, traveling, and smothering her dog with affection.