I Shop for a Living—These Are the Best Brands for Floral Dresses

If you know me well, you know I have quite a soft spot for floral dresses. My closet is filled to the brim with beautiful blooms, and on any given day, you can catch me wearing some sort of romantic or bold, flowery print.

There's something so uplifting and joyous about a floral frock, and while you can certainly wear them year-round, there's no better time to embrace their lighthearted whimsy than the warm summer months.

Since it's part of my job to discover the coolest brands and fashion items out there, today I wanted to share some of the best brands to beeline toward if you're looking for a pretty floral summer dress. These are some of my favorites that I turn to time and again to get my floral fix.

1. Réalisation

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(Image credit: @cassandra.cadwell)

A favorite among the fashion set, Réalisation has some of the coolest floral prints set on sleek slip dresses and French girl–inspired silhouettes.

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2. Faithfull the Brand

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(Image credit: @monikh)

A vacation must-have for fashion girls, Faithfull the Brand embraces effortless and romantic floral prints and silhouettes.

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3. Urban Outfitters

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(Image credit: @himichelli)

Urban Outfitters is another site I hit regularly for affordable and cool floral dresses that are perfect for casual outings.

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4. Reformation

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(Image credit: @anaasmood)

Reformation's dress lineup is filled with sweet floral prints that can work equally well for everything from weddings and bridal showers to more casual brunches and beach days.

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5. Free People

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(Image credit: @francescasaffari)

For free-spirited, bohemian vibes, look no further than Free People's breezy silhouettes and retro floral prints.

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6. Rixo

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(Image credit: @michellemdriscoll)

For a garden party–chic look, Rixo is always a winner. Its lovely, elegant prints work for every special summer occasion. Moreover, it just launched a special collection with Target that offers a selection of affordable options.

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7. Dôen

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(Image credit: @dronme)

One of my favorite brands for dreamy, vintage-inspired floral prints is Dôen. It has beautiful silhouettes for every body type.

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Up next, the best summer dress brands, according to me.

Judith Jones
Senior Fashion Market Editor

Judith Jones is the senior fashion market editor at Who What Wear who specializes in shopping content and trend stories with high-affiliate impact. She shares the coolest, most desirable fashion market finds and brands for every budget. Previous to working in fashion, Judith worked as a TV host on the PBS travel show Globe Trekker (airing on Netflix and Amazon Prime) sharing her passion for travel and culture.