Bobby Schuessler
Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent over seven years at Who What Wear, currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retialers like Nordstrom, Shopbop, and Net-a-Porter and is at the forefront of Who What Wear's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises. He has also worked across a variety of other media brands and fashion retailers like Refinery29, PureWow, Men's Health, and Gilt covering commerce, trend reporting, women's and men's fashion, home, and lifestyle.
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I Asked Moms to Share the Best Baby Products and Clothing—It's These Items
From strollers to onesies.
By Bobby Schuessler
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I'm a Former Nordstrom Buyer—7 Affordable Items I Wear That Look Expensive
Elevated picks.
By Bobby Schuessler
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I've Been a Stylist for 27 Years—These 11 Classics Are the Backbone of My Closet
Timeless modern staples that every fashion-forward wardrobe needs.
By Bobby Schuessler
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I Style at Nordstrom and Just Got Back From Paris—I'm Wearing These Trends Now
That Parisian vibe.
By Bobby Schuessler
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I Went to France and Saw Everyone Wearing These 5 Basics on the Streets of Paris
Pieces you can count on.
By Bobby Schuessler
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8 Simple Spring Outfits That Will Always Be Timeless
Pared-back style for the season ahead.
By Bobby Schuessler
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I've Been a Specialist at Nordstrom for 18 Years—These Spring Shoe Trends Are the Most Popular
Gorgeous silhouettes ahead.
By Bobby Schuessler
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The Reviews Are In: These Are the 30 Best Waterproof Boots You Can Buy
Top-rated picks.
By Bobby Schuessler
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People in Paris Will Wear These 5 Classic Basics With Jeans This Spring
The most elevated staples.
By Bobby Schuessler
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I'm Finding My New Closet Staples at Banana Republic—These 29 Items Are So Stylish
Top-notch elevated basics.
By Bobby Schuessler
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I Think Jeans Look Even More Fashionable With These 2024 Shoe Trends
Elevated silhouettes.
By Bobby Schuessler
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People in Paris Will Wear These 5 Chic Basics With Jeans This Spring
The most elevated staples.
By Bobby Schuessler
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Fashion People Shop This Site for Discounted Designer Finds, and These Spring Items Are So Chic
On-sale bags, shoes, and more.
By Bobby Schuessler
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I Went to France and Saw Everyone Wearing These 5 Basics on the Streets of Paris
Effortless and chic.
By Bobby Schuessler
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I'm 58, Always Wear Flat Shoes, and Will Never Retire These 6 Styles
A+ style inspo.
By Bobby Schuessler
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5 Issues Everyone Has With Skinny Jeans and How to Fix Them
Read this before your next shopping trip.
By Bobby Schuessler
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I'm a Stylist—I Tell My Clients to Wear These 5 Shoe Trends With Jeans
Chic pairings.
By Bobby Schuessler
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I Spent the Afternoon Browsing Nordstrom's Shoe Department—I Love These 29 Pairs
Elevated silhouettes.
By Bobby Schuessler
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I Worked as a Nordstrom Stylist for 20 Years—This Is My Current Capsule Wardrobe
Casual and easy.
By Bobby Schuessler
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Women on the Streets of Paris Wear These Winter Basics to Look Chic
Elevated staples.
By Bobby Schuessler
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Wow, Nordstrom Launched a Secret Sale on Popular Items—These 26 Are Top-Notch
Deep discounts ahead!
By Bobby Schuessler
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The Shoes and Tops That Look the Best With Non-Skinny Jeans
Easy 'fits.
By Bobby Schuessler
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I'm Seeing Every Chic Fashion Person Wear This Basic Again
A fresh wardrobe staple.
By Bobby Schuessler
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The Flat-Shoe Trend Fashion People Wear With Every Type of Outfit
Comfy and chic.
By Bobby Schuessler
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We're in Our 50s, Have Tried a Ton of Basics, and Now Rely On These 7 Easy Items
Our favourite staples.
By Bobby Schuessler