If I Could Only Use Amazon Beauty Finds for the Rest of My Life, It'd Be These

I’m not sure if Amazon’s infinite array of beauty and wellness products is a blessing or a curse, but the site has become one of my all-time favorite stops when I have an expansive shopping list—drugstore finds, premium finds, and everything in between. I mean, in what other universe other than galaxy Amazon can you snap up your beauty supplement routine, seasonal fashion staples, and summer skincare regimen all in one tab? Suffice to say, over the years I’ve developed an Amazon-centric arsenal of beauty items I’m in a completely monogamous relationship with. And, if the brands so blessedly allow it, I plan to use them until the end of time. Does anyone else’s anxiety start to kick in when you start to think about what would happen if your holy-grail beauty staples went away forever? Just me?

Of course, Amazon is available for our shopping needs 24/7, but its annual Prime Day event only rolls around once a year, and—deep breath—it’s finally upon us. Most of the Amazon beauty products I love most in life are taking part in the deals in some way or another, so if you’ve found yourself in need of a product revamp, look no further. Just do yourself a favor by grabbing them today or tomorrow since Prime Day is making its brief appearance from 12 a.m. PDT Monday, June 21 to 11:59 p.m. PDT Tuesday, June 22. Happy shopping!

Beauty Director

Erin has been writing a mix of beauty and wellness content for Who What Wear for over four years. Prior to that, she spent two and half years writing for Byrdie. She now calls Santa Monica home but grew up in Minnetonka, Minnesota, and studied writing, rhetoric, and communication at University of Wisconsin, La Crosse. She studied abroad in Galway, Ireland, and spent a summer in L.A. interning with the Byrdie and Who What Wear family. After graduating from UW, she spent one year in San Francisco, where she worked as a writer for Pottery Barn Kids and PBteen before moving down to L.A. to begin her career as a beauty editor. She considers her day-to-day beauty aesthetic very low-maintenance and relies on staples like clear brow serum (from Kimiko!), Lawless's Lip Plumping Mask in Cherry Vanilla, and an eyelash curler. For special occasions or days when she's taking more meetings or has an event, she'll wear anything and everything from Charlotte Tilbury (the foundations are game-changing), some shimmer on her lids (Stila and Róen do it best), and a few coats of the best mascara-type product on earth, Surratt's Noir Lash Tint.