The Absolute Coolest Fashion Items to Buy This Week

It's Wednesday, which means it's time for our weekly installment of new arrivals! For today's roundup, we've searched high and low to find the best in designer and fast-fashion pieces, all of which just hit stores, so that you can be the first of your friends to wear them. From the Etro Jacket that will stop people in their tracks, to the Zara hoodie that can make all your off-duty outfits cooler, to Nicholas Kirkwood's perfect take on the backless loafer, we've got something for every style type and budget. Now your only problems will be narrowing down your favorites and making room in your closet!

So what are you waiting for? Shop our picks of the week below, and don't forget to check back next Wednesday for another batch of fashion finds!

Opening Image: Style du Monde 

Editor-at-Large

Since starting as an intern back in 2013, Nicole Akhtarzad Eshaghpour has held several roles here at Who What Wear, and she is currently Editor-at-Large. It was a less expected route, seeing as she was graduating from business school at USC when this all began, but it has turned out to be the best one for her. Fast-forward to 2020, and she's moved to NYC from her hometown of Beverly Hills and spends her workdays a little differently from when she was an intern starting out. Currently, she focuses on a weekly mélange of shopping content. As far as her personal style goes, she's largely drawn to classic pieces and neutral basics but will always make an exception for something colorful, printed, or bejeweled as long as it's deemed worthy enough. After all, the only thing she loves more than a good party is dressing up for one. On weekdays, she can usually be found at home eating something delicious for dinner and trying to force her husband to watch 90 Day Fiancé.