Take a Closer Look at This Cool T-Shirt Brand We Discovered on Instagram
We’ve said it before and we’ll say it again: Instagram is the best place to find cool, new brands. The wonderful thing is, while it used to take huge budgets for smaller, independent designers to reach an international audience, social media makes it possible for us to catch news about cool brands before they’ve made it big—even from overseas.
Something we’ve been eyeing a lot lately? The super-cool t-shirts from the London-based brand PSC. With its minimalist-chic look and sometimes snarky sayings, these tees seem like the perfect addition to any “cool girl” closet. We can just imagine how great they’d look with vintage jeans and leather jacket. Subtly edgy, definitely stylish: just the way we like it. According to PSC’s website, Cara Delevingne is fan, so that proves it: this is the model-off-duty tee you’ve been searching for.
Keep scrolling to see some of the best Instagram posts from @pscbrand and shop our favourites below:
Shop PSC below:
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The Unexpected Spring Trend That's About to Be *Everywhere*
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By Eliza Huber
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The Women Behind Instagram's Designer-Vintage Craze
I suggest you get to know them.
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I Love Timeless Style—I Can't Get Enough of These 31 Nordstrom Spring Sale Picks
Forever closet staples right this way.
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6 Effortless Outfit Formulas I Swear By When I'm in a Major Style Rut
Easy and chic.
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I Asked Over 2000 Women Where to Buy the Best White Shirts—They Love These 23
Your definitive guide.
By Elinor Block
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The Trendy Way Everyone Is Wearing White T-Shirts in 2024
It's subtle.
By Allyson Payer
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The 10 Best White Tank Tops of All Time, According to Me
Here's how to wear it.
By Anna LaPlaca
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Shocker: My Stripes Collection Is Overflowing, But I'm Still Adding These to Cart
Buy now and wear forever.
By Jennifer Camp Forbes