This Is the Bag Every It Girl Owns

Dacy Knight

When it comes to celeb-favourite bags, one can typically expect designer names and steep price tags. But one bag we've been seeing on every It girl as of late breaks both those rules. Stars from Emily Ratajkowski to Jessica Alba have been sporting this little black camera bag—the perfect size for the girl on the go with customisable details and a day-to-night design.

The functional crossbody was designed by It girls themselves. British model Suki Waterhouse and her BFF Poppy Jamie collaborated to create Pop & Suki, a spunky accessories line consisting of two customisable bag styles and a fun lineup of add-ons from tassels to tags to straps that transform the camera bag from a crossbody to a backpack to a fanny pack.

Rarely is a celebrity-favourite item affordable, but this new fashion girl staple is $270 before customisation (and $235 after). Ratajkowski opted to get "emrata" emblazoned on the bottom of hers while Alba went with "Jess."

Keep scrolling to see how three stars (including the co-founder herself) carry their Pop & Suki camera bag, and shop the pieces below.

Read more about what went into the making of the Pop & Suki brand here.

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