Anna Wintour on the Trend Every Designer Should Follow

Aemilia Madden

Vogue editor in chief Anna Wintour spent Paris Fashion Week sitting front row at the season's buzziest shows. And never one to mince words, she's finally opening up about what set this season apart.

Wintour touched on the many changes at top houses, with creative directors making debuts at Saint Laurent and Dior and more. Topping her list of favourites were collections from designers like Phoebe Philo at Céline and J.W.Anderson at Loewe who she remarked were "very fluid, very anti-branding, very discreet, but a new way to look at clothes." Though not directly a dig, Anna's comments suggest that she's not exactly a fan of the resurging logomania we've seen throughout the past few seasons. 

So what makes for a successful line in Wintour's eyes? "The good designers have understood that they have to disrupt, that they have to change, that they have to look at everything differently, that it has to feel more real."

Watch the full video below, and then scroll to shop a few Paris Fashion Week picks available now! 

Photo:

Vogue

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